School Project

TopTopical

A 'top topical' is a pick-up: a post on your social media that picks up on a theme that everyone is talking about.

THE BRIEF

Make a toptopical for a brand of your choosing.

I chose 'Albert heijn', a Dutch supermarket chain.

The Video

I chose to work around "World fast food day".

The Instagram Post Video

The Idea was simple.

The first thing that comes to mind
when you hear the word

'Fast food' is unhealthy food.

But it doesn't have to be.

The essential part of fast food is that it needs to be fast

with minimum effort to still the hunger.

So I asked myself,

'WHY NOT HEALTY !?'